Honest Roast Coffee was established in 2014 in Eau Claire, Wisconsin by Matt. Matt, a coffee lover with a background in manufacturing and desire to create the highest quality coffee possible, created Honest Roast Coffee with a mission to provide coffee lovers with coffees that are carefully roasted to provide an exceptional and enjoyable cup of coffee. Honest Roast Coffee developed its own roasting equipment and methods because they felt that current roasting methodology could be improved. They strive to create the best coffee experience possible and endlessly pursue perfection.
Beach Vibes is a favorite of ours (especially in the winter months). This light roast fair trade organic coffee is from Oaxaca, Mexico. Mild and sweet, it's an incredibly drinkable light roast that isn't overly bright or acidic. It will remind you of having breakfast on the sea side, sipping on this sweet coffee and listening to the waves crash on the beach. Order a couple bags for your next vacation or just to get in that Beach Vibes state of mind no matter where you are. Highly recommended as a cold brew as well!